Hey,
A few months ago, I wrote this about Eden:
“Eden isn’t trying to be everything to everyone, and that’s its strength.”
I meant it. Back then Eden was my thinking layer, and Fabric held everything else. Two tools, two jobs.
This week I opened the new Eden and wrote myself a short note. I’ll share it as it is, because it’s more honest than anything I could polish now:
“I will not say that this final version of early Kortex is what I have dreamed. It’s not at all close to my early impression and idea. Totally a different product... I am trying to understand the core utility for my personal use of Eden.”
That note is the whole reason for this letter.
The new Eden does email marketing. It runs AI agents and routines. It’s a second brain, a research engine for viral content, a social scheduler, a community platform and a store.
The app is genuinely impressive. And the sentence I wrote a few months ago is no longer true.
Kortex, Eden, and Eden again
For those who are new here: Kortex was my second favourite notes and writing app, after Mem. I wrote about it more than any other writing tool, and moved my whole workspace to the Eden beta the week I got access.
A lot of that was Dan Koe. His core idea stayed with me: in an AI world, your perspective is the one thing nobody can copy. Kortex, and then Eden, were his attempt to build software around it.
The road hasn’t been smooth. In a candid note, the Eden team admitted they nearly ran out of money. AI costs were too high, more than half the team was let go, and the broad beta was cut back. The beta app closed on 8 June 2026.
I respect a founder who writes “we went broke” in public. Most never would.
What came out of it is aimed squarely at creators. And then it grew again.
What Eden does really well
Let me start with what impressed me, from my own account, not the landing page.
1. It actually learned how I write. Eve, Eden’s AI, read my past posts and built a voice profile. It picked up my “sacred space” idea and my test of “the one app I never uninstall”. It even noted that my phrasing is a little uneven at times, and told itself not to polish that into marketing copy. That one line won me over. Most AI tools flatten your voice. This one is trying to protect it.
2. You can turn your own method into an AI. I took my approach to cutting down app stacks (find the duplication, keep what earns its place, give each app one job, review weekly) and built a Custom AI from it inside Eden. I call it The Consolidation Audit. More on why that matters in a minute.
3. It talks to Claude. I connected Eden to Claude through Eden MCP. From one Claude chat, I could read my Eden boards and notes, see my voice profile, search what’s performing, and check my connected X account. Eden doesn’t have to be where I write. It can be the library my AI reads from.
4. Dan Koe’s courses come along as AI coaches. My account came with Mental Monetization, The Creator Bootcamp and The 30-Day Creator Sprint, each as an AI that coaches you on the lesson you have open. If you’ve followed Dan for years like I have, that alone is worth a look.
5. Outlier research, with a caveat. Eden searches posts that did far better than their creator’s usual numbers, across Substack, LinkedIn, X and more. Honest note: when I searched “all-in-one app vs separate tools”, the top results were viral “50 hidden websites” lists. Useful to see what spreads. Less useful for a thoughtful angle. Your query matters.
The grey area: one app, seven jobs
Here’s my only real concern. Look at what Eden now covers, and the kind of tool each feature competes with:
Second brain: boards, reader, highlight sync. Usually Fabric, Capacities or Obsidian.
AI agent: Eve, Custom AIs, routines, MCP. Usually Claude or ChatGPT.
Content research: outliers, creator tracking, ad search. Usually 1of10 or ViewStats.
Scheduling: posts across 8 platforms. Usually Typefully or Buffer.
Email marketing: broadcasts and sequences. Usually Kit or Beehiiv.
Community: channels, forum, events. Usually Circle or Skool.
Store: courses, downloads, coaching. Usually Gumroad or Stan.
I’ve tested more than 60 productivity apps. The pattern repeats: an all-in-one app does one or two things brilliantly and the rest just well enough. You pay for the whole bundle and use a third of it.
And there’s a bigger worry. If your notes, email list, store and community all live in one app, that app had better be stable. Eden has rebuilt itself twice in about a year with a much smaller team. I’m cheering for them. I’m just not putting my newsletter list in the same basket as my notes.
To be fair, the bundle has a real case. For a creator starting from zero, one login and one bill beats stitching seven tools together.
So I asked my own AI
Here’s the funny part. The Custom AI I built in Eden runs on my own rule, written in its instructions: the moment an app tries to be everything, it’s either the only app you keep, or it gets cut down to one job.
So I gave it my real writing stack and asked: Eden now does seven jobs. Which one should it do for me?
Its answer was clear. Eden’s one job is the publishing layer: research what’s working, check the voice, draft the short post, schedule it. Then it told me what to stop:
Email. Substack already owns my inbox. A second list splits my readers.
Store, courses, community. Leave them switched off until there’s a real offer.
Long drafting. That stays in Obsidian, which I keep AI-free on purpose.
Capture. Fabric is already my one home for files and links.
It ended with a line I’m stealing: Eden should be “the pipe out, not the place where the thinking lives.”
Yes, I used one of Eden’s “everything” features to decide how little of Eden I need. I’m aware of the irony.
Pricing, and why I pay for Starter
The plans in my first Eden review no longer exist. Here’s the new lineup:
Free ($0): 100 saved items, 5 GB storage, 5 AI chats to try it.
Personal ($9/month or $90/year): unlimited saving, highlight sync and reader. No AI.
Personal Plus ($15/month or $150/year): 150 AI credits a month. Chat with your library, Deep Synthesis, Eden MCP.
Starter ($29/month or $299/year): 200 credits a month. Custom AIs, outlier research, scheduling, email, store (5% fee).
Pro ($79/month or $790/year): 750 credits a month. 3 brands, Instagram auto-DMs, 2.5% store fee.
Max ($199/month or $1,999/year): 3,000 credits a month. 1 TB storage, 0% store fee.
Team ($249/month or $2,490/year): 4,500 shared credits. Everything in Max for unlimited people.
Prices in USD from Eden’s pricing page and plans page, checked 7 November 2026. Yearly billing works out to roughly two months free.
I’m on Starter, paid from my own pocket. I chose it for two things: Custom AIs, and research plus scheduling. 200 credits a month is plenty for how I use it. Asking my Consolidation Audit AI that question cost exactly one credit.
If you only want the thinking side, Personal Plus at $15 gives you Eve and MCP over your own library. You don’t pay for the store, email or community you may never switch on. That’s the honest starting point for most writers.
Eden’s one job in my stack
So here’s where I’ve landed, for now:
Obsidian is where I think and draft. AI-free, and it stays that way.
Fabric is my one home for everything I want to keep.
Eden is my publishing layer. Research the angle, check it against my voice, shape the short post, schedule it. Plus one Custom AI built from my own method.
Everything else Eden offers, I’m leaving switched off. Not because it’s bad. Because I don’t need it yet, and I want each app to have one honest job.
My early verdict
The new Eden is the most thoughtful creator tool I’ve used. The voice profile and Custom AIs alone put it ahead of anything I’ve tried for turning my own thinking into content.
But it’s trying to be seven tools at once, built by a team that has already rebuilt twice. That’s my grey area, and it hasn’t gone away.
If you’re starting from zero, the bundle may be exactly what you need. If you already have a stack that works, give Eden the one job it does best and leave the rest.
I’ll use it on real posts for the next 60 days. Then I’ll tell you what actually stuck, and what didn’t.
Your turn: one app that does everything, or a few tools with one job each? Hit reply. I read every one.
Try Eden free → Free plan, no card needed.
Talk soon, Astu — SystemsAndFlow
Kaushik Hasmukhrai Trivedi
Disclosure: I’m an Eden affiliate, so I may earn a commission if you sign up through my link. I pay for my Starter plan from my own pocket, and I was a Kortex affiliate before that. None of it changes what I write: the grey area above stays in.
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Sources: Eden · Pricing · Plans · The new Eden